11x pricing explained (2026): the real cost
verified 2026-05-31Alice Growth costs $45,000/year ($3,750/mo) for 2,000 new prospects per month, about 24,000 prospects/year, so roughly $1.88 per prospect contacted. Because 11x charges "per lead, not per send," the multi-channel touches (email, LinkedIn, SMS, calls) on each prospect are included at no extra metered cost. Versus a human SDR at roughly $60,000 to $80,000 fully loaded, one Alice worker is cheaper on paper, but third-party procurement data puts real all-in contracts closer to $50,000 to $65,000/year once implementation fees and add-ons land. Prices verified 2026-05-31 against 11x.ai. prices change often, verify live
The tiers
Monthly and annual. The unit you pay against, per plan.
| tier | monthly | annual | what's included | unit |
|---|---|---|---|---|
| Alice - Growth | $3,750verify live | $45,000 | Up to 5 end users; 2,000 new prospects/month; 11x-managed Gmail mailboxes (domain setup, warmup, inbox rotation, monitoring); bi-directional CRM sync; onboarding + support | per month, billed annually (~$45,000/yr) |
| Alice - Pro | Customverify live | n/a | Up to 10 end users; 5,000 new prospects/month; 11x-managed Gmail mailboxes; multi-language outreach (105+); bi-directional CRM sync; tailored onboarding | per month, billed annually |
| Alice - Enterprise | Customverify live | n/a | Unlimited end users; 10,000+ prospects/month; managed mailboxes; custom integrations + API; SSO; custom DPA/SLA; dedicated CSM + forward-deployed engineer | per month, annual or multi-year |
| Julian - Growth (Voice) | $5,333verify live | n/a | 2,000 calls/month; SMS + WhatsApp; 2 languages; knowledge base; CRM integration; API access | per month, billed annually |
| Julian - Growth (Chat) | $2,417verify live | n/a | 3,000 chats/month; SMS + WhatsApp; knowledge base; CRM integration; API access | per month, billed annually |
// pools and per-unit rates are volatile · verified 2026-05-31 · cells flagged verify live link to the live vendor page
Pricing is annual-commitment only with no free tier or trial, and the public "$3,750/mo" Growth number is what's quoted on the site, but third-party procurement data (Vendr, G2) shows real contract values clustering around $40,000 to $65,000/yr and effective monthly cost of $5,000+, with reportedly inflexible contracts and limited opt-out even when flexibility was promised in the sales process.
Pricing is annual-commitment only with no free tier or trial, and the public "$3,750/mo" Growth number is what's quoted on the site, but third-party procurement data (Vendr, G2) shows real contract values clustering around $40,000 to $65,000/yr and effective monthly cost of $5,000+, with reportedly inflexible contracts and limited opt-out even when flexibility was promised in the sales process. You are locked in for the year regardless of results, so budget for the real all-in figure plus onboarding, not the headline rate, and confirm cancellation and auto-renewal terms in writing before signing.
See live pricing on 11x →Worth it if
- You want to automate top-of-funnel outbound (Alice) or inbound phone and chat qualification (Julian) with a managed, done-for-you AI sales rep, you have an annual budget in the tens of thousands, and you run an existing Salesforce or HubSpot CRM to sync into.
- Your usage stays inside the included allowance.
- You value outbound AI SDR + inbound voice over raw lowest cost.
Look elsewhere if
- Pricing is annual-commitment only with no free tier or trial, and the public "$3,750/mo" Growth number is what's quoted on the site, but third-party procurement data (Vendr, G2) shows real contract values clustering around $40,000 to $65,000/yr and effective monthly cost of $5,000+, with reportedly inflexible contracts and limited opt-out even when flexibility was promised in the sales process. You are locked in for the year regardless of results, so budget for the real all-in figure plus onboarding, not the headline rate, and confirm cancellation and auto-renewal terms in writing before signing.
- You're highly cost-sensitive at scale.
- A cheaper tool in the comparison covers your use case.
Ready to try 11x?
Start on the free tier (None. No free plan or public trial), then size your plan with the numbers above.
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Questions
How much does 11x really cost?
Alice Growth costs $45,000/year ($3,750/mo) for 2,000 new prospects per month, about 24,000 prospects/year, so roughly $1.88 per prospect contacted. Because 11x charges "per lead, not per send," the multi-channel touches (email, LinkedIn, SMS, calls) on each prospect are included at no extra metered cost. Versus a human SDR at roughly $60,000 to $80,000 fully loaded, one Alice worker is cheaper on paper, but third-party procurement data puts real all-in contracts closer to $50,000 to $65,000/year once implementation fees and add-ons land.
Does 11x have a free tier?
Free tier: None. No free plan or public trial.
What's the catch with 11x's pricing?
Pricing is annual-commitment only with no free tier or trial, and the public "$3,750/mo" Growth number is what's quoted on the site, but third-party procurement data (Vendr, G2) shows real contract values clustering around $40,000 to $65,000/yr and effective monthly cost of $5,000+, with reportedly inflexible contracts and limited opt-out even when flexibility was promised in the sales process. You are locked in for the year regardless of results, so budget for the real all-in figure plus onboarding, not the headline rate, and confirm cancellation and auto-renewal terms in writing before signing.
Is 11x worth it?
11x is worth it if you specifically need outbound AI SDR + inbound voice. That's where it beats the alternatives. Alice Growth costs $45,000/year ($3,750/mo) for 2,000 new prospects per month, about 24,000 prospects/year, so roughly $1.88 per prospect contacted. Because 11x charges "per lead, not per send," the multi-channel touches (email, LinkedIn, SMS, calls) on each prospect are included at no extra metered cost. Versus a human SDR at roughly $60,000 to $80,000 fully loaded, one Alice worker is cheaper on paper, but third-party procurement data puts real all-in contracts closer to $50,000 to $65,000/year once implementation fees and add-ons land. If your usage is high-volume or budget is the priority, a cheaper tool in the comparison will do the same work for less.